Today I interviewed Kristin Louise who works in sales and marketing at the Crayola Experience. For the interview I audio recorded it because I wasn’t going to take all those notes and every single detail of the answers. I asked her ten questions about herself and Crayola. The questions are,

#1 What do you like most about working at Crayola?

#2 What time period was Crayola most successful and why? What time was Crayola least successful and why?

#3 How has technology affected the type of products Crayola makes?

#4 What are the top ways Crayola promotes its products?

#5 What is involved from the idea to the end product with creating and selling a new Crayola product?

#6 What are the most important or key products in Crayola’s history?

#7 Who are Crayolas biggest competitors and how do they compare to Crayola?

#8 How does Crayola come up with the idea of all these different colors and how do they name them with names like “middle yellow red” e.t.c.

#9 Where are Crayola’s products mostly made why was those/that places selected for making the products?

#10 How are children’s opinions used when new products are made?

When Kristin answered  the questions she gave very detailed answers which were very helpful/useful. For example, part of her answer for question two was “It’s not a specific time that Crayola did the best but it’s when Crayola remembered what they where about. The number one thing Crayola is about is teaching kids how to be creative. Crayola does this because they think kids will be the leaders of the world one day. So Crayola wants to give kids the tools they need to be creative.” I thought this answer was interesting because it was not what I was expecting.

I thought the interview was really fun and because I learned all this information that you can’t find on some websites and it will definitely help e out with answering my sub questions. I can’t wait to see around the Crayola experience for my site visit!!!

Here is a picture of me and Kristin Louise.